When comparing the independent samples t-test for means and the paired sample t-test for means, one is for
a. univariate analysis while the other is for multivariate analysis.
b. small sample sizes while the other is for large sample sizes.
c. continuous variables while the other is for categorical variables.
d. measures from separate groups while the other is for measures from the same group.
e. All of the above.
Question 271 million households in the U.S. keep a pet.
Indicate whether the statement is true or false
Question 3Historically, one problem with a research project emphasis to gathering marketing intelligence has been
a. its crisis response orientation.
b. its lack of validity.
c. the lack of trained researchers.
d. misinterpretation of data by decision makers.
e. the lack of computer resources.
Question 4Assuming the two predictors X1 and X2 are not correlated, the coefficients of partial regression can be interpreted
as the
a. unit change in the criterion variable associated with an average change in the appropriate predictor variablewhile holding the other predictor variable constant.
b. change in the criterion variable associated with an average change in the predictor variables.
c. average change in the criterion variable associated with an average change in the appropriate predictorvariable while holding the other predictor variable constant.
d. average change in the criterion variable associated with a unit change in the appropriate predictor variablewhile holding the other predictor variable constant.
e. average change in the criterion variable associated with a unit change in the appropriate predictor variable.