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Direct marketing is increasingly used by store-based retailers. This illustrates ________.
A) multichannel retailing
B) downsizing
C) diversification
D) vertical integration
Textbook 
Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 13th
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voltenvolten
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This helped my grade so much Perfect
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this is exactly what I needed
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Smart ... Thanks!
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