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Nakeiat Nakeiat
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5 years ago
What is a potential pitfall for Phil of competing on price instead of developing a partnering relationship with car buyers?
A) A customer who buys only because the car is cheap will switch to another dealer with lower prices for the next purchase.
B) A customer who wants a car that Phil doesn't have in stock will wait for Phil to order it if the price is correct.
C) Phil will have to spend less time selling to a customer who buys on price alone.
D) Phil may not be able to move older models if the prices on those cars have already been discounted.
E) Phil will have to use a transactional sales technique to sell to customers based on low price.
Textbook 
Selling Today: Partnering to Create Value

Selling Today: Partnering to Create Value


Edition: 14th
Authors:
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s453453s453453
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5 years ago
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Nakeiat Author
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#2
5 years ago
Enough said, this helped my grade so much
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#3
5 years ago
Perfect
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