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Biggie_smalls Biggie_smalls
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5 years ago
The biggest limitation of using the buyer resolution theory to guide the sales process is:
A) there is no way to know in advance which one of the five questions will be harder for the customer to answer
B) the salesperson cannot always convince the buyer to answer the questions in the correct order
C) buyer resolution theory only applies to transactional sales, so more complicated sales processes don't conform to the theory
D) salespeople require too much training in buyer resolution theory to be able to use it with customers until they have been with their companies for several years
E) it only helps customers decide to buy, it doesn't help them decide not to buy
Textbook 
Selling Today: Partnering to Create Value

Selling Today: Partnering to Create Value


Edition: 14th
Authors:
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RAYRAYRAYRAY
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#1
Posts: 204
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5 years ago
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Biggie_smalls Author
wrote...
#2
5 years ago
Helps a lot... Now I'm ready for my quiz
wrote...
#3
A year ago
The biggest limitation of using the buyer resolution theory to guide the sales process is:
Group of answer choices

there is no way to know in advance which one of the five questions will be harder for the customer to answer

it only helps customers decide to buy, it doesn't help them decide not to buy

salespeople require too much training in buyer resolution theory to be able to use it with customers until they have been with their companies for several years

buyer resolution theory only applies to transactional sales, so more complicated sales processes don't conform to the theory

the salesperson cannot always convince the buyer to answer the questions in the correct order
Anonymous
wrote...
#4
6 months ago
Help! The answer is missing an explanation...
wrote...
#5
6 months ago
Done !
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