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5 months ago
What are the two basic forms of manipulation in business nonmarket activity?
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Business and Its Environment
Edition: 7th
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5 months ago
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Manipulation can take two basic forms. One involves misrepresentation or activities that play on ignorance, fear, or biases. The second form involves exploiting institutional features. Nonmarket strategies with these characteristics must be evaluated in the screening stage, while misrepresentation should be rejected, exploiting institutional features should be still be responsible.
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