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5 months ago
Empirical studies provide a picture of the landscape in which firms operate, but it does not provide a roadmap for individuals firms. What is the challenge faced by individual firms?
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Business and Its Environment
Edition: 7th
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From the perspective of an individual firm the challenge is to determine the relation between its CFP, its CSP, and the social pressure it encounters. This requires specific information on the possible rewards that it might receive for its CSP and how the social pressure it faces depends on its CSP and financial performance.
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