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david fabos david fabos
wrote...
Posts: 498
5 years ago

Question 1.

When IKEA noticed that people wanted good furniture at a substantially lower price and created knockdown furniture, they demonstrated marketing savvy and turned a private or social need into a(n) ________.

• customer want

• product development

• profitable business opportunity

• market need

• invention

Question 2.

Car rental firms, barbers, and management consultants provide ________.

• goods

• experiences

• places

• information

• services
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
Read 67 times
1 Reply
all is normal
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Answer verified by a subject expert
anuja709anuja709
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Posts: 375
5 years ago
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david fabos Author
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5 years ago
Thanks
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this is exactly what I needed
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Smart ... Thanks!
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