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2 months ago

Question 1.

There are several ways marketers can find relevant online information on competitors' products and weaknesses, summary comments, and overall performance rating of a product, service, or supplier. ________ is(are) a type of site that is concentrated in financial services and high-tech products that require professional knowledge.

• Customer complaint sites

• Independent customer goods and service reviews

• Distributor or sales agent feedback sites

• Shopping bot service sites

• Combo sites offering customer reviews and expert opinions

Question 2.

A ________ is "unpredictable, short-lived, and without social, economic, and political significance."

• megatrend

• fashion

• trend

• style

• fad
Source  Download
Marketing Management
Edition: 13th
Authors:
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2 months ago
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Answer 1

Combo sites offering customer reviews and expert opinions

Answer 2

fad
1
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2 months ago
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