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Izzydhindsa Izzydhindsa
wrote...
Posts: 457
5 years ago

Question 1.

The value proposition is stated in the price of a product and readily recognized by the average consumer.

• true

• false

Question 2.

The value delivery system includes all the experiences the customer will have on the way to obtaining and using the offering.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
Read 43 times
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qwer34qwer34
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Posts: 376
5 years ago
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Izzydhindsa Author
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5 years ago
Thanks
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