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justinw2200 justinw2200
wrote...
Posts: 471
5 years ago

Question 1.

Manufacturers, distributors, and retailers can provide ________ services, or simply excellent customer service, to differentiate themselves.

• sales

• value-added

• financial

• marketing

• distribution

Question 2.

There are five categories of offerings for a service. It can be either a minor or a major component of the company's offerings. Which of the following is NOT one of these five categories?

• Hybrid

• Tangible good with accompanying services

• Pure tangible good

• Major service with accompanying major goods

• Major service with accompanying minor goods and services
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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1 Reply
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Answer verified by a subject expert
WooWoo
wrote...
Posts: 449
5 years ago
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justinw2200 Author
wrote...

5 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
wrote...

Yesterday
Good timing, thanks!
wrote...

2 hours ago
Thanks
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