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Services depend on who provides them and when and where they are provided. They are highly ________.

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Services depend on who provides them and when and where they are provided. They are highly ________.

Question 1.

Service companies can try to demonstrate their service quality through physical evidence and ________.

• pricing

• people

• predatory pricing

• presentation

• profits

Question 2.

Services depend on who provides them and when and where they are provided. They are highly ________.

• variable

• consistent

• suspect

• substandard

• none of the above

Textbook

Marketing Management

Edition: 13^th

Authors: Kotler, Keller

Read 54 times

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