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Home Q & A Board Other Fields Homework Help Business Marketing
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regina nana regina nana
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5 years ago
Dramatic changes in consumer technologies and media habits have ________.

• eroded the effectiveness of the mass media

• increased the effectiveness of the mass media

• reduced the cost of mass-media marketing

• expanded the appeal of mass-media marketing

• all of the above
Textbook 
Marketing Management

Marketing Management


Edition: 13th
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BtllllllBtllllll
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5 years ago
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regina nana Author
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5 years ago
Helped a lot
smi3
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Yesterday
Brilliant ツ
ezsancheezy
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2 hours ago
this is exactly what I needed
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