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Home Q & A Board Other Fields Homework Help Business Marketing
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stevengu246 stevengu246
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5 years ago
The starting point in planning marketing communications is an audit of all the brands that customers in the target market have with the company.

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Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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rand22rand22
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stevengu246 Author
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5 years ago
Brilliant
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