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Crystalboo92 Crystalboo92
wrote...
Posts: 545
5 years ago
Promotional offers in the form of coupons or two-for-one deals encourage consumers to make a mental commitment to buy a product, particularly if the consumer does not have an expressed category need.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
Read 61 times
2 Replies

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wrote...
5 years ago
false
Crystalboo92 Author
wrote...
5 years ago
Thanks
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