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avinash0312 avinash0312
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Posts: 474
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5 years ago
The main advantage of nontraditional media is that a very precise and—because of the nature of the setting involved—captive audience often can be reached in a ________ manner.

• cost-effective

• individualized

• targeted

• effective

• new
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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jaded 7.jaded 7.
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Posts: 376
5 years ago
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