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elbthwtkns01 elbthwtkns01
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5 years ago
Direct marketers seek a measurable response, typically a customer order. This is sometimes called ________.

• direct-order marketing

• benchmarking

• first-time ordering

• direct marketing

• direct-access marketing
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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mcwieckmcwieck
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5 years ago
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