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wrote...
Posts: 156
2 months ago
Direct marketing  allows marketers to test different elements of an offer strategy under real marketplace conditions. Elements of an offer strategy include  ________.

• the consumer response

• the test market

• the copy platform

• the list

• the order
Source  Download
Marketing Management
Edition: 13th
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2 months ago
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the copy platform
1
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2 months ago
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