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Home Q & A Board Other Fields Homework Help Business Marketing
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zar zar
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5 years ago
The underlying customer strategy for the sales force of a business in the growth phase of the business life cycle is to ________.

• create awareness and generate quick product uptake

• protect critical customer relationships

• focus on efficiently serving and retaining existing customers

• emphasize efficiency

• penetrate deeper into existing segments and develop new ones
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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jesika1122jesika1122
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5 years ago
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zar Author
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5 years ago
Thanks
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