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nursemegan nursemegan
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Posts: 478
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4 years ago
Explain the term "behavioral economics."
Textbook 
Consumer Behavior: Buying, Having, and Being

Consumer Behavior: Buying, Having, and Being


Edition: 12th
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wrote...
4 years ago
Behavioral economics focuses on the effects of psychological and social factors on economic decisions we make, and many of the choices are anything but rational.
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