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liljay liljay
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4 years ago
Margaret stayed on top of what was happening in the marketplace, but she was not necessarily the first to purchase items when they first came out. Margaret would be classified as a(n) ________.

▸ market analyst

▸ opinion leader

▸ innovator

▸ market maven
Textbook 
Consumer Behavior: Buying, Having, and Being

Consumer Behavior: Buying, Having, and Being


Edition: 12th
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osvaldoguzmanosvaldoguzman
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4 years ago
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