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Posts: 153
2 weeks ago
________ refers to analytical techniques that combine data on consumer expenditures and other socioeconomic factors with geographic information.

▸ Geodemography

▸ Senior market

▸ Perceived age

▸ Consumer identity renaissance
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Consumer Behavior: Buying, Having, and Being
Edition: 12th
Author:
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Posts: 196
2 weeks ago
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Geodemography
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