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Cozy City Diner advertises itself as the dining destination of choice, not only taking on going to

Marketing Whiz

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11 months ago

Cozy City Diner advertises itself as the dining destination of choice, not only taking on going to

1. Cozy City Diner advertises itself as the dining destination of choice, not only taking on going to other restaurants but also the choice of eating an elaborate home-cooked meal, or even eating tasty leftovers from a party with friends.

A) Positioning by attributes/benefits
B) Positioning by competitor
C) Positioning by use or application
D) Positioning by price/quality
E) Positioning by product class
F) Positioning by product user

Correct Answer: Positioning by product class

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bolbol

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dianeflunder

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11 months ago

Brilliant ツ

klyn

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Yesterday

Good timing, thanks!

mkyoungs

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2 hours ago

Thank you, thank you, thank you!

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