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Why might an amusement park switch from charging admission to the park and charging for the rides to ...

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Why might an amusement park switch from charging admission to the park and charging for the rides to ...

Question 1.

What is cost-plus pricing? Why do some firms use cost-plus pricing even when the firms' managers have the resources to devise a pricing strategy that would result in greater profits?

Question 2.

Why might an amusement park switch from charging admission to the park and charging for the rides to charging for admission but not charging for the rides?

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InMicro

Edition: 1^st

Authors: Hubbard, O'Brien

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