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civi civi
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2 years ago
What does the GreenBook Research Industry Trends (GRIT) report detail?

▸ Provides insights by contrasting supplier (marketing research firm) views on issues with buyer (client) views.

▸ Provides insights on supply-side and client-side pricing issues.

▸ Compares and contrasts different approaches on survey methodologies.

▸ Provides insights by contrasting supplier (marketing research firm) views with buyer (client) views on useful types of research methods.
Textbook 
Marketing Research

Marketing Research


Edition: 9th
Authors:
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Zainab G.Zainab G.
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2 years ago
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civi Author
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2 years ago
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Thanks for your help!!
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