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akatua777 akatua777
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3 months ago
Who conducted the first continuous and organized market research effort and is acknowledged as the "Father of Marketing Research"?

▸ Charlie Young

▸ C. J. Craig

▸ Charles Coolidge Parlin

▸ Jed Bartlet
Textbook 

Marketing Research


Edition: 9th
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hoangbhoangb
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Charles Coolidge Parlin

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