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123lol456 123lol456
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2 years ago
In the ________ strategy, strategic decisions are made at headquarters in the home country, but local business units are allowed to make "on-the-ground" decisions that are most appropriate for the local environment.

▸ integrated marketing

▸ transnational

▸ global

▸ franchising

▸ multidomestic
Textbook 
Business in Action

Business in Action


Edition: 9th
Authors:
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tswinson3tswinson3
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2 years ago
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123lol456 Author
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Thank you, thank you, thank you!
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this is exactly what I needed
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