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janeniz janeniz
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The manufacturing approach in which part of the product is mass-produced and the remaining features are customized is known as ________.

▸ batch-of-one production

▸ total quality management

▸ scalability

▸ mass manufacturing

▸ mass customization
Textbook 

Business in Action


Edition: 9th
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duhelloduhello
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mass customization

Mass customization is a manufacturing approach in which part of the product is mass-produced and the remaining features are customized for each buyer. It is a compromise between mass production and custom production.

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