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JSmith1 JSmith1
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A year ago
________ involve(s) short-term incentives to build the reputation of a brand and stimulate interest in a product.

▸ Direct selling

▸ Sales promotion

▸ Institutional advertising

▸ Public relations

▸ Brand communities
Textbook 
Business in Action

Business in Action


Edition: 9th
Authors:
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obedbroobedbro
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A year ago
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