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maportil maportil
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A month ago
If an unprofitable customer cannot be turned into a profitable one, the company should

▸ generally, keep the customer to avoid losing the customer's contribution margin.

▸ consider increasing the selling price until the customer become profitable.

▸ consider lowering its selling price for the customer.

▸ consider dropping the customer.
Textbook 

Managerial Accounting


Edition: 4th
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manuella14manuella14
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A month ago
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More solutions for this book are available here
consider dropping the customer.

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