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You are writing a letter to a potential customer in Italy. Which of the following should you include ...

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You are writing a letter to a potential customer in Italy. Which of the following should you include ...

You are writing a letter to a potential customer in Italy. Which of the following should you include in your letter?

▸ clichés such as the buck stops here because the Italians appreciate North American sayings

▸ abbreviations such as DBA to make your letter as concise as possible

▸ weights and measures written using Italy's measurement standards

▸ slang such as this is a really hot idea to sound more approachable

Textbook

Business Communication: Process and Product: Brief Edition

Edition: 7^th

Authors: Guffey, Loewy, Griffin

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