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a8oobra a8oobra
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Posts: 3806
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8 years ago
All of the following are accurate descriptions of factors companies consider before choosing a target market strategy, except which one?
A) When the firm's resources are limited; undifferentiated marketing makes the most sense.
B) Competitors' marketing strategies are important.   
C) In the mature stage of the product life cycle, differentiated marketing makes a lot of sense.
D) Undifferentiated marketing makes most sense for uniform products such as grapefruit and steel.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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#1
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7 years ago
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a8oobra Author
wrote...
#2
7 years ago
I totally agree with your answer, I thought so too actually (not to take away from your glory Wink Face)

Thank you
wrote...
#3
7 years ago
I'll be around for the next little bit if you need anything else
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