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Lumpoti Lumpoti
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7 years ago
The following two statements refer to conducting research via the mail.

   I.    One strength of mail surveys is their high response rate.

   II.    Mail surveys should be avoided when the questionnaire is long and/or complex.

Which, if any, of these statements is (are) true?
A) I only
B) II only
C) I and II are both true
D) Neither I nor II are true
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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EllingtonEllington
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7 years ago
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Lumpoti Author
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#2
7 years ago
If you're seeing this, please give up an vote, this person deserves it
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#3
7 years ago
Let me know if you need anything else
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