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Diana55 Diana55
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7 years ago
The text discusses factors which can influence the cost of a survey. How many of the factors noted below were noted as influencers of cost.

   - the cost of long distance telephone calls
   - required response rate
   - sample characteristics
   - degree of client participation in research planning
A) 1
B) 2
C) 3
D) 4
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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EllingtonEllington
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7 years ago
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Diana55 Author
wrote...
#2
7 years ago
Lifesaver!
wrote...
#3
7 years ago
Happy to help
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