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Diana55 Diana55
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7 years ago
________ refers to the percentage of the valid sample who completed an interview or survey.
A) Survey ratio
B) Rating completes
C) Respondent ratio
D) Response ratio
E) Response rate
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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6l46l4
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7 years ago
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Diana55 Author
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#2
7 years ago
Absolutely correct, just confirmed!!!
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