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Home Q & A Board Other Fields Homework Help Business Marketing
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Samita.Brown Samita.Brown
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7 years ago
One common measure of customer satisfaction that is derived from customers’ ratings of their overall satisfaction on a six-point scale ranging from very dissatisfied to very satisfied is the _____.
a.   leading indicator (LI)
b.   customer life (N)
c.   customer retention (CR)
d.   customer loyalty index (CLI)
e.   customer satisfaction index (CSI)
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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D-manD-man
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7 years ago
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Samita.Brown Author
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7 years ago
Right!
Market-Based Management, 5th Edition (Best)
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