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Samita.Brown Samita.Brown
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7 years ago
Microsoft Outlook Express 6 allows buyers and users to quickly identify the Microsoft product and its newness to older versions of the same brand.  This is an example of using a _____ branding strategy.
a.   company name
b.   company and brand name
c.   brand and sub-brand name
d.   company, brand and product name
e.   company name, brand name and number
Textbook 
Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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#1NuggetsFan#1NuggetsFan
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Samita.Brown Author
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7 years ago
Thank you!
Market-Based Management, 5th Edition (Best)
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