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Contesso Contesso
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7 years ago
London's Sunday Times reported that Mecca-Cola has become the drink which has come to be seen as "politically preferable" to Pepsi or Coke in many Muslim countries. Also, Danish products were boycotted in many Islamic countries in protest of an offensive cartoon that was printed in Danish newspapers. Considering these two examples, show how religion can have an impact on marketing.
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Global Marketing

Global Marketing


Edition: 7th
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somemossomemos
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4 years ago
Thank you
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4 years ago
Thank you!
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