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Contesso Contesso
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7 years ago
Suppose you are a sales representative for Advanced Micro Devices (AMD) in Japan. You are trying to convince Toshiba to buy your company's superfast Opteron microprocessor for its new laptop computer. Toshiba's representative seems interested, but finally does not place an order. Confidentially, the representative tells you that he is afraid that Intel will withhold shipments of its Pentium 4 if he does business with AMD. Thinking about Intel's role in this scenario, which of the following element of the five forces model is evident here?
A) barriers to entry
B) bargaining power of suppliers
C) bargaining power of buyers
D) threat of substitute products
E) threat of new entrants
Textbook 
Global Marketing

Global Marketing


Edition: 7th
Authors:
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ko-evolveko-evolve
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7 years ago
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Anonymous
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9 months ago
Help! The answer is missing an explanation...
Anonymous
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9 months ago
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