Top Posters
Since Sunday
g
3
3
2
J
2
p
2
m
2
h
2
s
2
r
2
d
2
l
2
a
2
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
bosmann bosmann
wrote...
Go to Answer
Posts: 859
Rep: 0 0
7 years ago
In order to compare the national retailers' success in selling its brands of digital cameras with the national retailers' success in selling traditional camera equipment, the marketing manager for Sony decided to use the billing information Sony has for these national retailers. This information is fed into spreadsheets formatted in tabular form and updated continuously as accounts change. In doing so, the marketing manager for Sony utilized which one of the following?
A) a rolling audit
B) a functional system
C) an expert system
D) a decision support system
E) a marketing information system
Textbook 
Basic Marketing Research

Basic Marketing Research


Edition: 4th
Author:
Read 140 times
1 Reply
Replies
Answer verified by a subject expert
banterobantero
wrote...
#1
Top Poster
Posts: 847
Rep: 9 0
7 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

bosmann Author
wrote...

7 years ago
This helped my grade so much Perfect
Alina01978
wrote...

Yesterday
This site is awesome
Jodias
wrote...

2 hours ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1015 People Browsing
 125 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 322
  
 256
  
 473
Your Opinion
How often do you eat-out per week?
Votes: 79
Previous poll results: What's your favorite funny biology word?