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Home Q & A Board Other Fields Homework Help Business Marketing
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bosmann bosmann
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7 years ago
Validity is the extent to which differences in observed scale scores reflect true differences among objects on the characteristic being measured, rather than systematic or random errors.
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Basic Marketing Research

Basic Marketing Research


Edition: 4th
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spicerspicer
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bosmann Author
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7 years ago
Thanks for your help!!
shelbycox
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Yesterday
This helped my grade so much Perfect
riptide
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2 hours ago
This site is awesome
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