Top Posters
Since Sunday
n
6
t
5
k
4
j
4
d
4
d
4
t
4
a
4
d
4
m
4
d
4
p
4
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
chinka chinka
wrote...
Go to Answer
Posts: 567
Rep: 0 0
7 years ago
The ________ of a product or service is the process by which a company creates a distinct image and identity for its products, services and brands in consumers' minds.
A) psychographic inventory
B) positioning
C) segmentation
D) concentrated marketing strategy
E) target
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
Read 91 times
1 Reply
Replies
Answer verified by a subject expert
worlyworly
wrote...
#1
Top Poster
Posts: 584
Rep: 19 0
7 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

chinka Author
wrote...

7 years ago
Thanks
rudy.zondo
wrote...

Yesterday
This calls for a celebration Person Raising Both Hands in Celebration
lubennick
wrote...

2 hours ago
You make an excellent tutor!
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1492 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 141
  
 227
  
 505
Your Opinion
Which of the following is the best resource to supplement your studies:
Votes: 365
Previous poll results: Do you believe in global warming?