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Evolution-8 Evolution-8
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6 years ago
Which of the following is likely to be an advantage for the licensor in a licensing arrangement?
A) major returns on investment irrespective of sales
B) low cost and little risk
C) strict control over the use of its product and brand name
D) low royalty percentages
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Management

Management


Edition: 3rd
Authors:
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Management, 3e (Hitt, Black, Porter)
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nhathanh231nhathanh231
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Evolution-8 Author
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6 years ago
Helped a lot
gage
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Yesterday
this is exactly what I needed
54321abs
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2 hours ago
Thanks for your help!!
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