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Home Q & A Board Other Fields Homework Help Business Management
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juncmodule juncmodule
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6 years ago
The ________ serves as the "thesis statement" for the entire business plan and is the broadest expression of a company's purpose and defines the direction in which it will move.
A) executive summary
B) mission statement
C) company history
D) marketing strategy
Textbook 
Essentials of Entrepreneurship and Small Business Management

Essentials of Entrepreneurship and Small Business Management


Edition: 6th
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Essentials of Entrepreneurship and Small Business Management 6th Edition by Scarborough
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CalbertoCalberto
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6 years ago
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juncmodule Author
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6 years ago
Good timing, thanks!
ethom947
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Yesterday
Thanks
julymontalvo
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2 hours ago
Brilliant ツ
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