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Home Q & A Board Other Fields Homework Help Business Marketing
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Michelle Kelly Michelle Kelly
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6 years ago
Targeting more than one segment with a single marketing mix is known as ________.
A) segmenting
B) straddling
C) target drift
D) positioning
Textbook 
Strategic Marketing

Strategic Marketing


Edition: 1st
Authors:
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w.i.l.lw.i.l.l
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6 years ago
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Michelle K. Author
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#2
5 years ago
That was a lot easier than I thought!
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