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Rgary Rgary
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6 years ago
A ________  is a group of people that have different needs,
wants, or preferences from other groups of people and would seek a different value
Proposition (solution).a. product position
b. market segment
c. mass market
d. value proposition
e. target market
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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OrmfnOrmfn
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6 years ago
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Rgary Author
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6 years ago
this helped me and my study group immensely
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