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Consle Consle
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6 years ago
The first step in the consumer decision-making process is:
A) evaluation of alternatives.
B) information search.
C) problem recognition.
D) internal search.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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bukharifaranbukharifaran
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6 years ago
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This helped my grade so much Perfect
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