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bongua185 bongua185
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6 years ago
Which type of schedule in allocating marketing communications sends out communications only during specific times during the year with periods of no advertising other times?
A) Flighting
B) Continuous
C) Payout
D) Pulsating
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 55 times
1 Reply

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6 years ago
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