× Didn't find what you were looking for? Ask a question
Top Posters
Since Sunday
g
3
3
2
J
2
p
2
m
2
h
2
s
2
r
2
d
2
l
2
a
2
New Topic  
bongua185 bongua185
wrote...
Posts: 1007
Rep: 0 0
6 years ago
The first step in selecting an advertising agency is to:
A) set goals.
B) screen an initial list of applicants.
C) request client references.
D) select the process to be used and the criteria for selection.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 41 times
1 Reply

Related Topics

Replies
wrote...
6 years ago
A
New Topic      
Explore
Post your homework questions and get free online help from our incredible volunteers
  1072 People Browsing
 131 Signed Up Today
Related Images
  
 591
  
 254
  
 291
Your Opinion
Where do you get your textbooks?
Votes: 328

Previous poll results: Do you believe in global warming?