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bongua185 bongua185
wrote...
Posts: 1007
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6 years ago
The advertising appeal is the primary tactic or approach used to deliver a message theme.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 35 times
1 Reply

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Replies
wrote...
6 years ago
FALSE
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