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Consle Consle
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6 years ago
In order to avoid litigation, marketers involved in real-time marketing must:
A) develop policies and rules prior to live events that govern real-time marketing messages.
B) develop only viral marketing messages that are initiated by a consumer or fan posting on social media.
C) have all messages approved by the brand's legal team prior to a live event.
D) develop upfront strategic planning prior to the assembling of war rooms during a live event.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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Consle Author
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6 years ago
Thank you, thank you, thank you!
veronee_madison
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Yesterday
Brilliant ツ
decibul
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2 hours ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
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